This commercial campaign promoted the launch of the Minnesota Vikings’ international clothing line, which debuted for the team's international game in London that season. The highly anticipated, limited-edition collection sold out immediately following its release. I served as a videographer and production assistant on this Emmy-nominated commercial project. The video above is a behind-the-scenes edit that I filmed and edited using my footage captured on set.
Producer: Jordan Struck
Cinematographers: William Sheedy, Amory Coleman-Reeves, Kristina Pinero
Click the button below to watch the official commercial that
was released for this apparel launch.